Ep 50: Creating QR Codes in Pipeline Funnels
Today I'm going to demonstrate how to create QR codes in Pipeline Funnels for easy access to your funnels and pages. There's build-in tracking features for you to monitor the usage of your QR codes on business cards and flyers, etc. We've also got some cool customization options like changing colors, shapes, and adding logos -- super cool for your marketing and tracking purposes.
Summary: Creating and Tracking QR Codes in Pipeline Funnels
Objective
The objective of this SOP is to guide team members on how to create and track QR codes in Pipeline Funnels for marketing purposes.
Key Steps
Access QR Code Feature: Navigate to the Pipeline Funnels account and locate the QR code feature under the sites menu on the left.
Create a QR Code:
Click on the "Create QR Code" option.
Enter a name for the QR code.
Choose a website link to associate with the QR code.
Customize the design by selecting background color, dots color, marker border color, and marker center color for contrast.
Select a shape and form for the QR code.
Optionally, upload a logo or image to be included in the QR code.
Save the QR code.
Track QR Code Usage:
Monitor the analytics to track the number of times the QR code has been scanned.
Use this data to evaluate the effectiveness of the QR code in marketing campaigns.
Cautionary Notes
Ensure that the QR code link is accurate and functional before finalizing the creation.
Avoid using white color for the QR code design as it may affect visibility.
Verify the contrast between colors to ensure proper scanning by mobile devices.
Tips for Efficiency
Utilize the tracking feature to assess the performance of different QR codes for various marketing campaigns.
Experiment with different design options to make the QR code visually appealing and engaging.
Consider creating QR codes for specific products or campaigns to target different audiences effectively.
By following these steps, team members can efficiently create and track QR codes in Pipeline Funnels for marketing purposes, enhancing engagement and tracking effectiveness in marketing campaigns.
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